PR & Influencer Marketing Manager
Permenant, Full time
5 days Per Week
Hybrid working, travelling to Uxbridge,
head office 2 days a week
Comeptitve Salary
About PDC Brands
PDC Brands is one of the fastest growing wellness and personal care companies in the world.With a global portfolio of brands across wellness, personal care, and fragrance, our ambition is to bring premium yet accessible product experiences to daily self-care.
We are passionate about creating a workplace that is inclusive and reflects the diversity of the consumers we serve. A place everyone can be their authentic self, and where that authenticity is celebrated. By creating an environment where people from every background feel welcome and safe, we can make PDC Brands a better company - for our employees and our consumers.
The Role
We are recruiting for a Textured Hair Champion to join our passionate and high-performing Cantu team.
Cantu is the UK's leading brand for textured hair, with an award-winning collection of haircare products carefully curated for curls, coils and waves. Developed nearly 20 years ago, Cantu is now part of PDC Brands and continues to be Black-led across our teams.
We pride ourselves on our expertise, and our understanding of our community's needs by developing ranges that cater for all textured haircare types which are trusted to work and deliver results.
The PR & Influencer Marketing Manager will work alongside and assist the Senior PR & Influencer Marketing Manager to support the delivery of initiatives that meets the PR strategy for our textured hair care brand Cantu.
What you'll do
- PR Strategy
- Budget Management
- Press, Influencer and relevant stakeholder relations
- End-to-end management of PR activations, Events (drop-ins, dinner, evenings and overnight) gifted mailers and influencer marketing
- Press office
- General Support
Who you are
- At least 5 years' experience in public relations which includes:
- Demonstrable strong relationships with contacts in hair styling industry (e.g. press, influencers, hair stylists, agents)
- Demonstrating how PR initiatives they have managed have worked as part of a wider communications campaign
- Event planning experienceInfluencer marketing experience
- Demonstrable knowledge of key players on social media
- Although this is not a line management role, experience of assigning work to support level team members and supporting their workload
- Excellent relationship building abilities
- Experience managing and executing multiple activities
- Excellent written and presentations skills
- Excellent attention to detail
- Proactive and a team player